A rainbow of Ludhiana-made stoles is all set to steal the show at the Royal Wedding this week-end. These stoles are traditional dupattas or chunnaries worn by women of the sub-continent. These stoles are not specific to Muslim women; hence, these will not spark any controversy like the hijab which has been legally banned in countries like France but Indian chunarry has a different story. Media has reported that nearly 4,000 soft wool stoles have been shipped for the eagerly awaited wedding of Prince William and Kate Middleton in London this Friday, courtesy a Ludhiana manufacturer. And the royal couple is also expected to take its pick. According to the reports, Ludhiana’s Centex Exports has shipped the stoles to London-based popular online fashion business store Boden. They will also be gifted to the guests invited for the wedding at London’s Westminster Abbey.
Each stole costs 45 pounds. Made of soft wool, the stoles are in red and blue, brown and scarlet and green and grey color variants. The Union Jack is printed on both sides of the stoles. Moreover, the wool has been knit to form an animal print pattern carrying a small patch with the words, ‘April 29th 2011; William and Kate; with love from Boden’. For Indians, it a singular honor to be asked to create such an important keepsake for a wedding which will be historic. These stoles have been chosen from across the world and also it is a once in a lifetime opportunity. Centex was chosen after a market study by Boden.
‘This is the wedding of fantasy and it becomes the major point for the Britishers to project their royalty. They are the force to reckon with today and when such a huge audience will get the live coverage (which is said to be around 2 billion), every small detail needs to be checked. So the royal family hired the service of third party Boden,’ the chief of the exporting firm told the media. The company went across China and South Korea in search of a supplier as they were looking at very fine quality of wool.
In addition to these stoles, the company has made another 2,600 stoles and scarves for Boden which will be sold online. The royal wedding will be a classic British occasion. The guest list includes dignitaries from across the world like US First Lady Michelle Obama, Australian Prime Minister Julia Gillard and the Beckhams.